Are you looking for some stunning 3d explainer videos that you can take as an inspiration for your next video marketing campaign?
You are in the right place.
3d animation video is often a preferred choice for marketers due to its ability to render objects with real-life precision. With 3d style animation, you can depict situations that are not possible in real life. You can even create product models and show them from different angles when the product does not even exist.
In this article, we have created a list of 20 best 3d animated explainer videos out there that you can use as an inspiration for your next explainer video.
1. RangerPoint
This video is created for a US-based company called RangerPoint, manufacturer of various motor parts and firearm parts. The video highlights the tool called C4 Damping Rod Forks Valve Kit.
What makes this video special is that they have used the help of 3d animation to show the inside functionality of their damping rod product. Really, we became a fan of how they showed the individual parts inside the rod from a cross-section camera angle.
After all, that’s why we use 3d. To show things that would not have been possible to show in real-life shooting or by 2d drawing and animation.
2. Kutchina Chimney
Kutchina is a home and kitchen appliances manufacturer which decided to sharply promote its newly launched chimney with a larger audience through an explainer video. If you see the video, it is not hard to understand the body design, operating mode and other innovative features of the chimney.
Moreover, the company has a good online presence with a blog, FAQs and knowledge base and other digital lines, which means they can easily promote any newly launched product with their audience quickly and easily.
3. Panasonic 3-Blade Wet/Dry Shaver
Panasonic – One of the top electric brands globally.
See, even top brands found the beauty of 3d explainer video. Alright, what’s the video about?
The video is about 3-blade Wet/Dry Shaver, ES-SL33. Using the imaginative concept, Panasonic has done well in educating the customers about the layers in the shaver and how each layer works. Since the blades work in multiple angles varying according to the beard style and shape, the video showed each angle more vibrantly. Plus, the video has no voiceover, still, it has managed to cover each detail.
4. Tesco Premium Credit Card
Tesco is one of the largest retail banks in the U.K. With this amazing 3d animated video, Tesco bank has promoted its newly launched premium credit card in a beautiful way.
We especially love this video because of its creative rendering. The idea of creating 3d human characters and real-life scenes immediately sets this video apart from its competitors in terms of stylization.
The video emotionally attaches you with real-life situations like spending card points on fuel, travel, food, relaxing weekend, and more for absolutely FREE.
Any human who spends money will easily get connects with this video. The voiceover, animation elements, the text will just leave your jaw dropped.
5. EDGe Surgical’s EDG
Electronic Depth Gauge (EDG) is an orthopedic digital instrument that helps you measure the depth of bone fractures and then place surgical screws to fix.
EDGe Surgical, first clearly explained the issue of drilling hole and measuring with normal depth gauge and then it talked about its product digital EDG and how it helps to measure the depth accurately.
First, it talked about the problem and then resolved the problem by introducing its product. That’s how it connected with the audience. Plus, the bones and drilling scene visuals just make you feel like it’s happening in real.
6. Samsung Smart Digital Radiography – UArm 60
Another top brand with a fascinating background music explainer video – Samsung.
Samsung UArm 60 is a healthcare digital radiography product that uses its plates to detect to capture inner body parts data (hands, chest, Abdomen, etc) in the form of X-ray film. By watching this video, one can easily understand its features like LED light indicators to indicate the data capturing process, Position help function on display, moving flexibility, etc. and their benefits.
It is difficult for doctors and healthcare institutions to order the product without even taking a look at its design and functionality. In such cases, this video is just a time and money saver. This video serves as a unique example of 3d product modeling and demonstration.
7. OPPLE LED Canopy Performer
OPPLE is a Chinese company that manufactures lighting products like LED bulbs, tubes, ceilings and other decoratives. OPPLE has taken the right step to promote its new product LED Canopy Performer.
The video went through with just background music and yet it goes in detail about showing the multi-layers through dissection of their product parts, giving an inside view of the product.
We are sure OPPLE’s ideal customers would love this video explanation.
8. ASICS MetaRun Shoe
ASICS is one of the biggest Japanese MNC’s that produces a wide range of shoe wear and activewear products. Using the 90 seconds of 3d explainer, ASICS has taken the word extensively to its audience. The 3d animation video details how ASICS has designed the Metarun shoe with lightweight Flyte foam, cushioning gel and other optimizations to give the wearer a comfortable, secure and stable ride.
We love the motion graphics style of showing the product with 360-degree camera angle. In fact, that is the fun you can do with 3d animation.
9. Meso Skin Therapy
Meso skin therapy treatment involves injecting acids, vitamins, and enzymes into your face skin to treat circulation and other issues that can cause skin damages.
This video starts with the process of injecting disposable fine needles, vibrating functions to limit the pain and other features. We appreciate this video because it uses 3d modeling and animation to show a virtual demonstration of how dermatologists or spa industry specialists can use the machine to complete the therapy.
10. Opple EQ Streetlight
Another beautiful explainer video from OPPLE, the Chinese lighting manufacturer.
The video highlights the EQ series Streetlight by displaying the lightbulb with its features and benefits along with the functionalities.
Imagine if you were to hire a live camera team to shoot actual footages in varying weather just to show how your product performed in similar situations. Pretty impossible, right?
Well, this is what the Opple guys solved by the help of 3d rendering. There are these seasonal scenarios like rain, snow and other temperature conditions that are included in the 3d video to give better clarity about the light’s performance at any abnormal condition.
11. ThinkPad X1 Carbon
ThinkPad laptops and tablets from Lenovo – I’m sure most of us just love them, won’t we?
Lenovo, Chinese MNC that manufactures laptops, storage devices, IT software’s and other digital assets that help the world to experience new controls, tech stuff and thus making lives easier.
Now the voiceover 3d video starts by showing the ThinkPad notebook model which is a thin, sleek, light-weighted, backlit keyboard that lets someone work without even light, and other advanced features from Lenovo. In the end, the video highlights Intel advanced processors which is another connecting factor to the audience.
12. Comfor Pedic
Comfor Pedic is an advanced foam mattress product from a company called Simmons. By using the video, the company has highlighted who and why one should buy its product. The voiceover video covers the functionalities of the product like as layers of memory foam, support technology, air cool design that automatically dissipates the heat, easy movement control, etc. features and how those come handy to someone who enjoys the sleep.
In the end, the company pushes its logo and relevant slogan which is a really valuable marketing tactic to connect with the audience.
13. 3d House model
Filtering house models and architectures are tricky, no doubt in that. It’s really important for a customer to estimate the model that the builder going to build. Thanks to the 3d video technology that easily puts the entire design in detailed right from the base ground to rooms, interiors, doors, windows, inside duplex, roof support, parking, outer space and how the house fits the environment.
Everything is crystal clear before your eyes which easily help the customer to make the decision to buy their dream home.
14. Med Mart
Med Mart is a healthcare-related app that let someone to find cosmetic specialists to get the treatment done in a simpler way.
The voiceover 3d video clearly tells us how one can use the app by setting the money budget for treatment, browse the doctors and create the bid request, take pictures of body parts that one needs treatment for, and can do the further procedures. Money back policy can also be provided by the app which is really a value-added point.
Since the video introduces animated graphics of humans and talks about how the app can be useful the trust can be easily built for the viewers.
15. Panasonic Hydrogen Energy Society
Panasonic Corporation’s wing Clean Energy Solution which is focused on building a healthy mankind environment by utilizing the Hydrogen via its advanced technological methods.
The 3d voiceover video is created in such a way that anyone would forget the real world and assumes they are in those video scenes, such an in-depth and visually stunning video.
The small houses, cars, buses, trees; everything is neat and easy to grasp. Also, the video includes those generators that suck gas released from vehicles and converted into fuel cells that can be used to generate electricity and other renewables.
16. Sony Camera
No introduction needed to Sony Corporation which is a giant in manufacturing electronic and digital devices that get distributed all over the world.
With the help of 3d explainer video, Sony has tried to captivate the audience interest before even the release of its product – Sony alpha a7 111 by unveiling the design and physical look of the mirrorless digital camera that has got superb features.
The initial part of the video includes some portraits, landscapes and then it unveils the camera product by displaying its features like ISO, AF points, burst, lens, shots, etc. information.
17. Vote Solar Project
https://youtu.be/ruhB1FIe-l8
Solar products are extremely beneficial in various ways; they are renewable, low bills, better for the environment and so on. However, getting the permit from local authority bodies is a bit difficult.
The 3d video explains the best practices in solar permitting, benefits of solar systems for the community, and how it can be helpful in terms of financials and ecosystem using animated scenes with cars, houses, machines, and greenery.
This video is a perfect demonstration of how solar systems can be more effective in the human sphere.
18. Kilby Cafe
Kilby Café is a fusion restaurant located in multiple cities across the world and Dubai as its headquarters with great dining and experiences.
Kilby Café’s 3d animated projection introduces Mr.Kilby’s character in its first scene that makes you jaw dropped by talking about and showing a variety of dishes, cuisines including Tea. Since their logo theme color is Green, the Kilby Café has created the explainer with Green theme-based scene colors in it.
No gimmicks, just great storytelling.
19. Ferrari 812 Superfast
https://www.youtube.com/watch?time_continue=3&v=v61IqjC5XjI&feature=emb_title
Ferrari, the luxurious sports car manufacturing company, introduces 812 superfast cars. It is the first to bring EPS (Electronic Power Steering), the inner technology that yields better performance in terms of speed by utilizing the dynamic controls.
The 3d explainer video shows how Ferrari combines power and stability to output the better responsiveness in wheels and other controls. It has also presented 3d projection of the car’s engine, steering dimensions, and other specifications by adding the vehicle motion on road scenes in the video.
As far as we know the automobile industry definitely creates the hype before launching its products by creating 3d explainers.
20. Xbox One S
Xbox is a premium video gaming sub-brand by Microsoft. The days were gone when only kids use to play video games. Now the craze has headed into adult’s minds too with gaming products like Xbox.
The above 3d music over video addresses the new product Xbox One S with a slim, sleek, light weighted console, remote and shows the product features like hard disk space, Wireless, 4k HD and advanced controls.
Moreover, you can also include scenes from popular games like PUBG, Call of Duty to catch the viewer’s attention.
Conclusion
Did you see them? They are fun, enjoyable, super captivating and most importantly they are really useful to understand in-depth functionalities. These 3d videos can grab the attention of users and make them stick to you forever.
3d videos are the quickest and most effective way to make users understand your product and how the products perform in real life.
So now, don’t tell them to buy your product, tell a story in a thrilling way using 3d explainer videos.
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Great Animation. Thanks for sharing this information!
You Are welcome.
This blog is very well and excellent too..also much helpful
Thanks
Excellent creative animations here man. I think very soon there will be a million views on this blog post. Best of luck!!!
Thank you Mr. Kar for your wishes.